Posts Tagged blog

Is nonlinear marketing for you? We think so!

Is nonlinear marketing for you? We think so!

Coca Cola, Old Spice and The Bachelor do it. Starbucks is doing it too. So most likely, others will follow suit. What am I talking about? Nonlinear marketing! Businesses cannot rely on a linear marketing approach any longer. In today’s content-oriented environment, they must integrate traditional with digital

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Melania Trump and doing content curation the right way

Melania Trump and doing content curation the right way

One of my favorite sites for reading good blog articles once told me that social media would be a good source for curated content the proper way. A few days ago, this proved to be true. Plagiarism controversy erupted over a speech delivered at the Republican National Convention.

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See how easily you can create blog headlines that work

See how easily you can create blog headlines that work

You’ve spent that last couple of hours pouring out what you know into a smart, value-filled, fantastically written blog article. But what if no one reads it? This is a common fear, and a real issue. Too many great blogs go unread for one simple reason: the headline

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Blog Sites: How to Add Personality that Sparkles

Blog Sites: How to Add Personality that Sparkles

A few months back, one of my dearest friends asked me to create a blog site for her. At Connect Marketing, we’ve developed many business websites, but never one just to share personal stories. Of course, the approach is the same so I was happy to help.

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